Jumia Celebrates 9 years of E-commerce Success in Egypt Government Digital Transformation Initiatives Helped the Growth of E-commerce in Egypt

  • Jumia, the leading e-commerce platform in Egypt, celebrates its 9th anniversary from June 14 to July 4, under the theme of ‘special offers every day’ on all products.

    Jumia has succeeded in gaining the trust of Egyptians and facilitating digital transactions between the company and consumers in order to buy and sell, which has had a great impact on increasing the number of consumers and partners. According to the Communications Committee of the Egyptian Youth Business Association, the performance and the growth rates of e-commerce in Egypt grew by 30% due to the impact of COVID-19, as 20% of consumers pay online using bank cards, or digital wallets instead of cash on delivery. 

    Commenting on 9 years of success in Egypt, Eng. Hesham Safwat, CEO of Jumia Egypt, expressed his joy on the trust that Jumia enjoys in the country through thousands of business partners and millions of visitors. This great effort helped position Jumia as the leading brand in the online buying and selling system in Egypt. He also thanked the Egyptian government in its efforts to support the digital transformation and financial inclusion system through the recent national initiatives. All of these factors have contributed to the growth of e-commerce in Egypt.

    “Jumia is always striving to develop payment methods through its digital platform, pointing out that JumiaPay is Jumia electronic payment method in Egypt, which has won the admiration of our consumers. With JumiaPay, you can enjoy offers on Jumia products with 0 interest for a whole year for card holders of many banks, in addition to additional discounts through JumiaPay platform upon using credit cards & prepaid cards, Fawry, and the electronic wallet through VCN payment feature that is used by all banks and telecom companies, in a complete secure, easy and convenient way.” said Eng. Hesham Safwat, CEO of Jumia Egypt. 

    Jumia Anniversary will see consumers enjoy discounts and exclusive offers of up to 80%. The campaign will have 10 daily Flash Sales in addition to one-day offers via Jumia App on different categories on both local  and international brands.

    Jumia offers and discounts continue throughout the anniversary, as Jumia launches the 1 L.E offers on some goods and products. In addition to other surprises, Jumia Primo offers 10% Cashback on their first order, as well as choosing the winners of Spin the Wheel. Moreover, Jumia will also give JumiaPay customers a 50% discount for new customers on fashion products upon using the ‘WELCOME50’ discount code.

    In cooperation with partners from the banking sector, Jumia consumers can make a purchase without any interest for 12 months for card holders of the National Bank of Egypt, Banque Misr, Bank of Alexandria, Bank Audi. In addition to a 20% discount upon using Vodafone Cash with a maximum discount of 100 L.E. 

    Through JumiaPay application for digital services and payments, which enhances the concept of financial inclusion and electronic payment, Jumia enables its consumers to use JumiaPay in an easy and secure way to pay online for different services; including mobile payments, electricity, gas, water, landline and internet bills, as well as donations. This service is available 24/7.

     



    حمّل تطبيق Alamrakamy| عالم رقمي الآن