By :Nahla Makled , Bakinam Khaled
“ Aiming to achieve digital transformation and automation, Raya International Services, a subsidiary of the Raya IT line of business, has attained a significant expansion in the Gulf countries and Saudi Arabia, with fruitful partnerships with governments across the region “, stated Eng. Hesham Abd Al-Rasoul, CEO of Raya Information Technology, a subsidiary of Raya Holding for Financial Investments. “Since being established in 1997 as a service center specialized in Oracle ERP implementation, Raya International Services has become the first Oracle partner in Egypt and has always been a prominent industry leader in the Middle East,” said Abd Al-Rasoul. “Since 2003, our expansionary plans and regional fingerprint have been one of the highest priorities and key milestones. A decade later, here we are reaping the benefits of such relentless effort, witnessing our prominent position across the Middle East, thanks to our remarkable fingerprint in Egypt, Saudi Arabia, and UAE, which works as a regional hub, serving all Gulf countries. We highly value our partnerships with major stakeholders in the public and private sectors, regionally and locally,” the CEO added.
Abd Al-Rasoul continued: “We work closely with various governmental agencies and private companies, especially in Saudi Arabia, UAE, Kuwait, and Bahrain. Meanwhile, we act energetically on megaexisting projects not only regionally across the Middle East but also locally, thereby aiming to support various industries, including but not limited to, logistics services, transportation, real estate & contracting, customer management, manufacturing, business process automation, banking, and hospitality. This helps in providing them with solutions based on Oracle Cloud Services alongside with our innovative self-developed solutions.” In line with the regional / governmental directions towards the adoption of digital transformation, Raya International Services, has been engaged in a number of mega projects to onboard a wide range of customers on the latest digital transformation solutions including but not limited to the integrated project for achieving full automation of the financial and logistic sectors and HR automation, in cooperation with the Government of Ajman, UAE. These also include providing full-cycle management solutions to the Saudi Authority for Industrial Cities and Technology Zones (Modon). Locally, it works efficiently to promote the national efforts aimed at achieving digital transformation through long-term cooperation with the Egyptian Ministry of Communications and Information Technology (MCIT) to support various vital bodies, including the Real Estate Registration Authority, the Administrative Control Authority, and the General Authority for Health Insurance. Raya International Services gained the trust of market leaders in the real estate and contracting sectors supported by its innovative, self-developed systems based on Oracle cloud solutions. Raya’s ongoing strategic projects include the cooperation with the Sharjah Investment and Development Authority, Diamond Real Estate Developer in UAE, Amaar Real Estate and Kinan in Saudi Arabia in addition to Emaar and Orascom in Egypt. Regarding the logistics sector, Raya International Services deploys the latest logistics solutions to support major service providers, such as Al Qubaisi, a leading agent of Pfizer International; Musanada, a leading agent of Mars that is incorporated in Saudi Arabia; ElSewedy Electric in Egypt; and others. In the banking sector, Raya is expanding at a rapid pace in Kuwait and is currently providing integrated banking solutions to Boubyan Bank, Warba Bank and Gulf Bank (GBK) to enhance their institutional performance and strengthen their fingerprints in the Gulf and Europe. In the manufacturing sector, Raya provides top-notch technical solutions to a long list of partners in Saudi Arabia, Egypt, the UAE, and Kuwait, including the Americana Group and Unimix for Ready Mixed Concrete and Cement Products in Saudi Arabia. In addition, Raya has emerged to the hospitality and Food & Beverage sector to provide this strategic market segment with the latest technology solutions serving a long list of prominent partners in the region, including SAS Hotels in Saudi Arabia, Maxim Hotels in Egypt, and El Sewedy Group, for which Raya provides leading hospitality technology solutions to support El Sewedy’s new project in cooperation with various leading brands. Raya also boosts its fingerprints with strategic partnerships with significant regional partners, including AHAD Business Services, one of the leading providers of solutions and applications to government entities in Saudi Arabia. Raya International Services has been awarded recently two awards from Oracle, the first one is the “Above & Beyond award 2022” for its remarkable achievements in the domain of human resources projects, and “Best Sales Partner of the year 2022 for Oracle Fusion” that rewards the market expansion and multiple wins of Oracle cloud projects.
