By : Wael Elhosany - Mohamed Elkholy
Etisalat Misr, which specializes in telecommunications and technology services, has signed a partnership agreement with the Elmenus application, as one of the largest and fastest growing companies in the field of food delivery, with the aim of providing the best experience that achieves the highest added value for Etisalat and Elmenus customers, by facilitating ways of communication between customers and providing Different benefits with more than 2,000 restaurants in the 4 largest governorates in Egypt on elmenus.
This cooperation comes within the framework of Etisalat Misr’s expansion strategy in the information technology sector, and its keenness to diversify the portfolio of partners, and provide distinguished digital services to its customers, in line with their changing needs, in light of the new policy pursued by Etisalat & e Group to transform into an integrated technology company during the next stage. .
On his part, Eng. Ahmed Yehia, CEO of Individuals Sector at Etisalat Misr, confirmed that the company aims, through cooperation with Elmenus, to create flexible and fast communication channels between customers and providers of services and products they wish to obtain. Through this new partnership, Emerald users and other young people will be able to From obtaining discount coupons available on the “My Etisalat” application and intended for users of the elmenus application, when ordering their meals from more than 2,000 restaurants through the application, noting that these features were not previously available to any of the elmenus partners in the field of food and beverages.
For his part, Amir Allam, founder and CEO of Elmenus, said he was delighted with the fruitful cooperation with Makina Etisalat Egypt, which enables them to achieve their common goals in contributing to the digital development of the Egyptian market. This partnership will provide millions of Etisalat customers with the opportunity to benefit from the expansion of food delivery services, including Elmenus gives a leading position in this large market, and stressed that cooperation with Etisalat Misr represents a great addition to us, as it is a strategic partner that enjoys a distinguished position among the major companies we cooperate with.
He pointed out that the restaurants on the elmenus platform will work with VPN data lines from a telecom company, in addition to relying on technological applications to facilitate ordering for restaurants available on elmenus.
He explained the success of the campaign, which was launched in cooperation between Etisalat and Elmenus last May, greatly contributed to the progress that the partnership between the two companies has reached today.
It is worth noting that Etisalat Misr recently launched its new brand "Etisalat from &e" to reflect the new identity of the & e group on the company's policy towards providing new services that extend to include financial inclusion services and many technological services and are not limited to telecommunications services in the context of its transformation into a group A global leader in technology investment that empowers communities, as &e continues to strengthen its leadership and diversify its services in different markets by activating acquisition opportunities and strategic partnerships.
